Our Services
Our Services
We provide data-driven insights, in-depth analysis, and expert strategic recommendations, enabling Corporate Communications and Public Affairs teams to lead with confidence and credibility. At Watershed, our tailored, analyst-driven media intelligence solutions are designed to align with your unique business objectives.
What We Provide
Rapid Media Insights
Real-time media monitoring for proactive, data-driven decision-making.
Hand-Coding
We ensure data integrity through meticulous hand-coding techniques to ensure the highest level of data accuracy and reliability. This commitment to precision allows us to deliver insights that are trustworthy and actionable.
Reputational Watch and Management
Watershed monitors your brand’s presence and perception in real time, providing proactive reputation management strategies. We help mitigate risks, respond swiftly to emerging issues, and safeguard your brand image with precision.
Unmatched Access to Stakeholders and Target Markets
Obtain unparalleled insights into key stakeholders and consumers directly from the source. Leverage this access to understand industry trends, assess brand affinity, and identify emerging opportunities and potential flash points.
Differentiation and Strategy Positioning
Discover your core advantages within the competitive landscape to enhance market share. Develop distinctive brand positioning and impactful campaigns that stand out and resonate with your audience.
Growth Opportunities
Obtain unparalleled insights into key stakeholders and consumers directly from the source. Leverage this access to understand industry trends, assess brand affinity, and identify emerging opportunities and potential flash points.
Assessment on Public Sentiment
Gauge public sentiment on everything from key issues to company products.
Brand Awareness and Reputation Enhancement
Increase brand recognition and enhance your reputation with key audiences, establishing your organization as a thought leader and boosting visibility across channels.
Unmatched Tracking and Optimizing program to Stakeholders and Target Markets
Monitor and optimize program ROI by gaining strategic insights through daily, monthly, or quarterly evaluations.
Market-leading brands and products
Build market-leading brands and products based on data-driven insights, focusing on long-term value rather than short-term gains.
Our Services
Watershed provides five core solutions, each featuring a suite of customizable, analyst-driven services designed to address your unique business needs. Explore the key features and sample metrics we track on our dedicated product pages below for a deeper understanding of how we can support your goals.
Sample Use Cases
I need to understand my stakeholders’ pain points, needs, and motivations
At Watershed Analytics, we offer in-depth, data-driven insights that help you get inside the minds of your stakeholders. We analyze their pain points, motivations, and decision-making processes to provide a comprehensive understanding of the buyer journey. This enables you to craft more targeted solutions and engage your audience in ways that truly resonate at every stage of their journey.
I need to understand my stakeholders’ pain points, needs, and motivations
At Watershed Analytics, we offer in-depth, data-driven insights that help you get inside the minds of your stakeholders. We analyze their pain points, motivations, and decision-making processes to provide a comprehensive understanding of the buyer journey. This enables you to craft more targeted solutions and engage your audience in ways that truly resonate at every stage of their journey.
I run a Fortune 10 corporation and have a high volume of media mentions I need hand-coded
Our media monitoring capabilities scale to meet the demands of the world’s largest brands, tracking, coding and analyzing thousands of mentions per month. We ensure data integrity through meticulous hand-coding, providing the highest level of accuracy and reliability. This commitment to precision allows us to deliver insights that are not only trustworthy but also fast and actionable, informing your most critical business decisions.
I need my brand to be future-proof against emerging industry trends
We equip your brand with the intelligence it needs to stay ahead of industry shifts, ensuring your strategy is adaptable, resilient, and ready for the future. Our in-depth market analysis identifies emerging trends, consumer behaviors, and competitive dynamics, allowing you to anticipate changes before they occur. By leveraging these insights, we help you craft innovative strategies that not only respond to current challenges but also capitalize on future opportunities, ensuring sustained growth and relevance in an ever-evolving marketplace.
I need consulting on KPIs for strategic annual planning
At Watershed Analytics, we don’t just deliver data; we assist you in establishing the right KPIs that drive long-term success. We track these KPIs month over month, year-to-date, and comparatively to the previous year, ensuring you stay on track to exceed your goals while aligning your marketing strategy with your overarching business objectives
I need consulting on KPIs for strategic annual planning
At Watershed Analytics, we don’t just deliver data; we assist you in establishing the right KPIs that drive long-term success. We track these KPIs month over month, year-to-date, and comparatively to the previous year, ensuring you stay on track to exceed your goals while aligning your marketing strategy with your overarching business objectives